[Legacy post: Small Business Talent] Do you have a clear definition of your ideal client or customer? Just as important, do you know how you can win their business? My special guest on the podcast today, Rick Wong, is here to help you on both counts.
Rick is the creator of The Five Abilities® Sales Methodology and the CEO and Founder of The Five Abilities® LLC. Prior to starting his own company, Rick spent 35 years in sales and sales management convincing decision makers and influencers to buy from him and the companies he represented, including startups, SMBs, and corporate giants like Hewlett-Packard and Microsoft.
Rick has done it all, from cold calling to negotiating multi-billion dollar contracts. His varied business-to-business sales experience has given him a seasoned, realistic perspective on how to get sales results and grow a successful business.
In today’s interview, Rick discusses his forthcoming book, The Five Abilities of Incredibly Successful Salespeople, and how mastering The Five Abilities® Sales Methodology will help you acquire the clients you want most. Free Bonus Offer >> Sign up here and get the first three chapters of The Five Abilities® book, plus 10 weeks of valuable selling tips from Rick – all for free!
The bottom-line is simple. If you’re looking for practical ways to grow your revenue, then you won’t want to miss the sales wisdom that Rick has to share. Scroll down to the Podcast Player below and listen now!
[Legacy post: Small Business Talent] David Lee is my guest on the podcast today. David is a seasoned self-employed professional with some powerful advice to share on how you can conquer your fear of public speaking.
More than that, David is here to help you move prospects and clients to action with your presentations. After all, that’s what effective public speaking is all about.
David has been a consultant, speaker, coach and corporate trainer since 1995. He’s an internationally recognized authority on optimizing employee performance, and in that capacity he’s served a variety of organizations, including large international companies, like Accenture and Unum Life Insurance; government agencies, such as the U.S. Department of Health & Human Services; and educational institutions, including Southern New Hampshire University, and others.
David has authored nearly 100 articles and book chapters on employee performance that have been published in trade journals and books in the United States, Europe, Asia, and Australia. He’s also the author of Powerful Storytelling Techniques, published by ASTD Press. This results-oriented book is based on his 20 years of experience with storytelling in business and a variety of other settings.
The practical speaking techniques that David teaches are tailor made for people like us who sell services in the business-to-business space. My advice? Scroll down to the Podcast Player and get ready to take some notes!
(Bonus >> visit Davids’ special listener resources page.)
[Legacy post: Small Business Talent] Winning customers for life is the Holy Grail for most of us. But it’s not so easy to do – and that’s why I invited world-class B2B sales expert, Dr. Richard Ruff, to join me on the podcast today.
Over the past 25 years, Richard’s work has varied in scope from delivering business-to-business sales training to start-ups to international sales performance projects with large organizations. His high-profile clients range from global corporations, like UPS, to consulting firms, such as McKinsey and Booz Allen, to medical device companies, including Boston Scientific and Smith & Nephew.
Richard is coauthor (with Neil Rackham) of two sales books: Managing Major Sales and Getting Partnering Right. He has authored numerous articles and white papers related to increasing sales effectiveness. Richard also posts regularly on the Sales Training Connection blog, and recently launched an excellent online sales training course.
It’s obvious that Richard has a wealth of sales wisdom to share. If you’re ready to learn what it really takes to win customers for life, then don’t miss this interview. Scroll down to the Podcast Player and listen now!