Today’s special guest, Charlie Gilkey, is a well-known speaker and advisor on small business growth and strategy. He’s also the author of an Amazon bestseller: The Small Business Life Cycle: The No-Fluff Guide to Navigating the Five Stages of Small Business Growth.
As business owners, we’ve all had good ideas that never came to fruition. Why? In business, ideas don’t get done — but projects do.
Charlie has a passion for helping solos and small business owners to turn their best ideas into projects they can actually finish. The topic of our conversation today is his latest book, The Start Finishing Action Guide: 25 Exercises to Guide You from Idea to Done (subscribe by email at ProductiveFlourishing.com to get your free copy).
In the course of this content-rich interview, Charlie reveals how to:
- turn a compelling idea into a viable project
- start your project strong and gain momentum
- create a project road map to stay on track
- use a two-step process to avoid getting stuck
- complete your project in a way that makes future projects much easier
Isn’t it time to turn your ideas worth doing into projects that you’ll finish? If your answer is yes, then get ready to take some notes and enjoy this conversation with Charlie Gilkey. Scroll down to the Podcast Player and listen now!
(Prefer reading to listening? Click the “Transcript” link just below the player.)
[Legacy post: Small Business Talent] My guest on the podcast today is bestselling author and top sales trainer, Andy Paul. Andy is passionate about helping sales teams and solo entrepreneurs to land more of the customers they want most.
Over the past few years, Andy has written two bestselling books on selling — Zero-Time Selling: 10 Essential Steps To Accelerate Every Company’s Sales; and Amp Up Your Sales: Powerful Strategies That Move Customers To Make Fast, Favorable Decisions (the topic of today’s interview). In his powerful sales books, Andy delivers insights derived from research in diverse fields such as decision theory, psychology, sociology and sales, and decades of hands-on selling experience, providing self-employed professionals like us with proven strategies to dramatically accelerate our sales.
Andy and I cover a number of important topics in the course of this interview, including:
- Using social media to do research and connect with your ideal customers
- Why B2B sales is a creative process, and why context always matters
- How to approach selling from the perspective of creating value
- Storytelling and helping customers to take a “mental test drive”
- Three approaches that help us convert prospects into customers
Helping customers to make the right purchase decisions faster is the defining sales challenge for any entrepreneur. The advice that Andy delivers on the podcast today is extremely valuable – you’ll take away tips that you can put to immediate use in your selling. Scroll down to the Podcast Player and listen now!
[Legacy post: Small Business Talent] My guest on the podcast today, Katy Tynan, is an author, speaker and consultant. As the world of self-employment changes, Katy is committed helping independent professionals like us to adapt to this evolving landscape and thrive.
Today we’ll be discussing Katy’s exciting new book, Free Agent: The Independent Professional’s Roadmap to Self-Employment Success. Whether you are an experienced solo entrepreneur, or just have a side business that you want to grow, you’ll find her guidance on successful self-employment inspiring.
The bottom-line is simple. If you’re striving to build a healthy and sustainable business, then you don’t want to miss Katy’s practical advice. Scroll down to the Podcast Player below and listen now!