[Legacy post: Small Business Talent] Do most solo entrepreneurs have written business goals? No, but the most successful ones do.
Today one of those exceptionally successful entrepreneurs joins me on the podcast! (By the way, he’s also a very nice guy.)
Gerry O’Brion has a very impressive professional track record. After earning his MBA at the University of Michigan, he worked as a marketing professional with Procter & Gamble on major brands that we all know, including Crisco, Tide, and Mr. Clean.
Later, in the marketing department at Coors Brewing Company Gerry managed Coors Light, a $2 billion business. Next, he joined Quiznos $1 billion restaurant chain as their Vice President of Marketing. After that, he served as the VP of Marketing for Red Robin Gourmet Burgers, another $1 billion brand.
Lastly, as a business owner, Gerry has delivered marketing seminars for a variety of organizations ranging from major food distributors throughout the United States, to international companies such as Choice Hotels & Resorts.
How did Gerry accomplish all of that? One of the major keys to his success is that he sets smart goals for himself (in writing). Another is that he reaches out to others (his volunteer “board of directors”) for guidance along the way.
Finish this year with greater confidence — and then make the next one a year that you can be proud of. Gerry’s goal achievement strategies can help you do it! (Scroll down to the Podcast Player and have a listen now.)
Podcast Player:
Pam Slim on Entrepreneurship, Community, and Her New Book: ‘Body of Work’
[Legacy post: Small Business Talent] Thousands of entrepreneurs have discovered Pamela Slim through her excellent blog, and her award winning book, Escape from Cubicle Nation. Today I’m pleased to have her join me on the podcast!
Pam is an author, speaker, and a highly experienced coach. She’s often quoted on the topic of entrepreneurship in publications such as The New York Times, The Wall Street Journal, BusinessWeek, Forbes, Money Magazine, Entrepreneur and Psychology Today. Over the years, she has created an impressive body of work — and helped people around the world to make their entrepreneurial dreams a reality.
Today Pam will be sharing her hard-won business wisdom with us, and pulling back the curtain on her new book, Body of Work: Finding the Thread That Ties Your Story Together.
As business owners, what can we learn from Pam and the community of clients that she has created over the years? Quite a lot. So don’t miss this valuable information. (Scroll down to the Podcast Player and have a listen now!)
Podcast Player:
Tom Fishburne on His Journey From Corporate Marketing VP to Marketing His Passion
[Legacy post: Small Business Talent] Tom Fishburne has a unique entrepreneurial backstory. It started in 2000 when he was a student at Harvard Business School. While earning his MBA, he was also learning how to draw cartoons by doodling on the backs of business cases, publishing them in the school paper, and posting his work online.
Through his marketing cartoons, Tom now reaches over 100,000 marketers every week. In addition, his work has been featured in leading business publications, including The Wall Street Journal, Fast Company, and the New York Times.
Tom’s company, Marketoon Studios, creates content marketing campaigns with cartoons and has served a variety of high profile clients, like Unilever, General Electric, Kronos, Oracle, and many more.
Prior to launching his own firm, Tom was a marketing VP at Method Products (recently named “the 16th most innovative company in the world” by Fast Company). Before that, he led brand-marketing campaigns at Nestle and General Mills.
If you’ve ever wondered how an entrepreneur can create a successful business around their passion, then you’re going to find this interview very interesting. Scroll down to the Podcast Player now and enjoy!
Podcast Player: