[Legacy post: Small Business Talent] Chris O’Byrne has had an unusual small business journey. He started his career as a chemical engineer. Years later, he became an entrepreneur and built a publishing company from the ground up.
Dissatisfied with the outdated traditional publishing model, Chris designed JETLAUNCH to help independent professionals like us create truly outstanding business books that establish us as top experts in our field. Over the years, Chris has worked with a number of well-known experts (including one of my former guests, Charlie Gilkey, author of The Small Business Lifecycle), helping them to successfully self-publish and market their books.
Chris has a passion for serving solo entrepreneurs, coaches, speakers, and consultants who want to grow their businesses. He understands the importance of helping you create a premium quality book — one that fits your business strategy and enables you to attract more of your ideal clients, more consistently.
Have you ever wondered what writing a book could do for you and your business? If so, you won’t want to miss the practical insights and advice that Chris will be sharing with us today. Scroll down to the Podcast Player below and listen now!
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14 Years as a Solopreneur. 14 Lessons Worth Pondering.
Late in the summer of 2000 — I made my leap to self-employment. Just for fun, today I’m sharing 14 lessons that I’ve learned over the past 14 years:
- Studying human nature leads to a lot of useful insights.
- As usual, Benjamin Franklin was right: “An investment in knowledge pays the best interest.”
- Doing business with people whose values you admire is uplifting.
- Doing business with people you don’t respect is never worth it.
- If you’re wrong, take full responsibility and apologize immediately.
- If you’re right, making the other person feel wrong is counterproductive.
- Developing a sales process that compliments your strengths is smart.
- Accurately grasping the wants and needs of your customers is essential.
- Marketing triggers sales conversations, but it seldom replaces them.
- Making other people feel important improves relationships.
- Making other people feel unimportant creates resentment.
- An appreciation for humor makes business and life a lot more fun.
- The art of enjoying your daily challenges is well worth mastering.
- The years will fly by quickly. You’re here for a short time, act accordingly.
Did you find any of these thoughts meaningful to you and your situation? If so, please consider sharing this post on social media using the icons below, thanks!
Brynne Tillman on LinkedIn and the Power of Social Selling for Independent Professionals
[Legacy post: Small Business Talent] Brynne Tillman, CEO of Social Sales Link, is my guest on the podcast today. Brynne is a national LinkedIn speaker, author and trainer. She’s also a proud LinkedIn Sales Solutions Channel Partner, teaching individual entrepreneurs like us, and professionals from major companies including ARAMARK, TD Bank, IBM, and many others.
Brynne’s company, Social Sales Link, teaches a new way of selling. It provides the link between the traditional sales training model and modern day social media and technology. Brynne’s social media solutions for business owners, entrepreneurs, sales managers and sales teams fill the sales funnel with qualified leads, and also assist in researching prospects, industries and competitors — giving her clients the competitive edge they want.
Brynne’s LinkedIn expertise is comprehensive. It includes developing key strategies to connect with prospects, creating an SEO profile so that you can be found, utilizing group members and discussions, creating a strong network of professionals, and developing LinkedIn marketing plans that drive business development and revenue growth.
If you want to get better prospecting and sales results from the time you invest in LinkedIn, then you’ll find Brynne’s approach to social selling both innovative and highly practical. Scroll down to the Podcast Player below and listen now!
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