[Legacy post: Small Business Talent] My guest on the podcast today has been a business-to-business sales leader, consultant and trainer for over 25 years.
As a Principle of Renbor Sales Solutions, Tibor Shanto works with entrepreneurs and leading sales organizations to improve their sales results. This includes helping his clients to shorten sales cycles, increase close ratios, and create double digit growth by employing innovative strategies and tactics.
Tibor is the co-author of an award winning book on B2B selling: Shift!: Harness the Trigger Events That Turn Prospects Into Customers. He’s also a contributor to a variety of business publications including Office Technology Magazine, ChannelBuzz, Globe and Mail Report on Small Business, and ChamberofCommerce.com.
In March of this year, Tibor was named a Top 30 Social Sales Influencer by Kite Desk. This ranking was based on an analysis of the online impact of more than 500 of the world’s most influential social selling authors and experts.
Building a pipeline of clients begins when you set sales appointments with the right prospects. This requires that you create immediate engagement and set yourself apart from the competition upfront.
Today on the podcast — Tibor shares the information you need to make that happen using an approach that fits the specific business objectives of your target market. Scroll down to the Podcast Player and have a listen now!
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Peter Byrne on the Art of Building a Successful Virtual Company
[Legacy post: Small Business Talent] Have you considered the value of developing partnerships with other independent professionals to provide a broader array of services to your clients and generate new business?
Building a virtual team comprised of peers with complementary skill sets isn’t easy. But as you’ll soon hear, the rewards can be substantial.
My guest on the podcast today is Peter Byrne, Managing Partner at Cognise Consulting, a strategic marketing consulting firm. Peter’s track record spans almost 30 years, and includes leading global business strategies for world-class companies such as Unilever, Del Monte Foods, Samsung, General Electric, Honeywell, and Pearson PLC.
Peter and his colleagues at Cognise Consulting work as a virtual team to bring a unique spectrum of expertise to their clients. This collaborative and strategic approach has proven to be a powerful competitive advantage.
Of course, we all want to serve our clients in a deeper way and stand out from the crowd. Today, Peter will be sharing his valuable insights into what it takes to make that happen. Scroll down to the Podcast Player below and have a listen!
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If Your Goal Is Growth, Marketing Is All That Matters: An Interview with Patrick McFadden
[Legacy post: Small Business Talent] Since 2010, Patrick McFadden has been teaching his clients how to blaze their own unique path to success in business.
Patrick is the owner of Indispensable Marketing, a specialized consulting firm that provides marketing advice and solutions to solo entrepreneurs and small business owners. He’s also the author of 7 Steps to Small Business Marketing Success, an excellent ebook which we’ll be discussing on the podcast today.
Patrick was recently selected as an American Express OpenForum Marketing Advisor and Small Business Thought Leader. Over the past year, he’s contributed marketing advice on the OPENForum content hub, and is currently leading the effort to identify and select fellow business experts as American Express Advisors.
Patrick is passionate about educating his clients, delivering fresh ideas, and offering marketing solutions that grow healthy, profitable businesses. He’s with me on the podcast today to help you begin developing the powerful goals and strategies that will turn your marketing challenges into opportunities.
So, is growing your sales a priority for you this year? If it is, then you’re going to like Patrick’s practical small business marketing advice. Scroll down to the Podcast Player and take a listen now!
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