[Legacy post: Small Business Talent] Finding the search for new clients difficult? If so, you’re not alone. Most solo professionals seem to struggle with new business development.
Fortunately, my guest on the podcast today is Mike Weinberg. Mike is the author of New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development. His new book was recently ranked #1 in the “Sales & Selling” category on Amazon.
Besides being an author, Mike is a well-respected sales coach, consultant, and speaker. His passion is helping people to simplify their approach to sales, acquire more new customers, and increase their revenue.
Mike’s straightforward approach to business-to-business prospecting and selling is refreshing. I consider his book required reading for every self-employed professional who wants to land more ideal clients. If you’re a solo entrepreneur who sells, then scroll down to the Podcast Player below and get ready to take some notes!
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Creating Your Social Sales Toolbox with Craig Jamieson
[Legacy post: Small Business Talent] If you’re a self-employed professional selling business-to-business services, then you’re probably trying to better integrate social sales tools into your sales process.
This can be frustrating if you haven’t found a Social CRM solution that can help you to do it efficiently.
Fortunately, my guest on the podcast today is Craig Jamieson of Adaptive Business Services. Craig is a Nimble Social CRM Solution Partner, and he provides training and consulting to businesses on how to leverage social sales tools, techniques, strategies, and Social CRM to increase their sales.
Craig has been a small business owner since 2005. He also has decades of business-to-business sales experience. Over the years, Craig held a variety of sales leadership positions, including division sales manager, national sales manager, and district manager. Craig has also taught salesmanship at the university level.
Lastly, Craig writes a column on social sales at MaximizeSocialBusiness.com (you’ll find links to his monthly posts and his social media accounts on his author profile page), and he’s also empowered to blog for IBM on the topic of social business.
In this content-rich interview, Craig and I discuss:
- The crucial differences between standard CRM and Social CRM solutions
- Why using social sales tools such as LinkedIn, Twitter, Facebook and Google Plus without a Social CRM solution is inefficient
- How combining social tools and Social CRM solutions can help you save time and increase your social selling results
- Why focused content creation remains important and how to effectively leverage this activity
- The amazing Social CRM automated features available today for individual entrepreneurs and small businesses
If you want to tap the true power of social selling for your business, then don’t miss this valuable information. (Scroll down to the Podcast Player and listen now!)
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Anthony Iannarino on the New Art of Sales and How to Acquire More Ideal Clients
[Legacy post: Small Business Talent] Anthony Iannarino is on the podcast! His outstanding blog, The Sales Blog, combines bold, creative thinking and proven sales principles. (By the way, it’s one of the few blogs that I read each and every day. I highly recommend subscribing.)
In addition to blogging daily, Anthony publishes a podcast called In the Arena, and writes for Think Sales Magazine and Success Magazine. He’s also the managing director of B2B Sales Coach & Consultancy and an adjunct faculty member at Capital University’s School of Management and Leadership.
Last but not least, Anthony is a well-respected speaker and sales trainer who is busy making his mark at high-profile events ranging from partnering with Chris Brogan on the topic of social media and sales to speaking at the Sales 2.0 Conference in Boston.
As a self-employed professional, you know that an effective sales process is at the heart of every healthy business. I invite you to scroll down now and get some great sales advice from a seasoned expert — the Podcast Player is waiting!
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