[Legacy post: Small Business Talent] Have you ever asked yourself – how can I set my small business apart from the competition in an innovative way that my clients will value? That’s an important question that we all need to answer as solo entrepreneurs if we want to succeed long-term.
Mike Brown is my guest on the podcast today, and he’s here to provide you with some practical answers to that crucial question. Mike is a former Fortune 500 company vice president of marketing. He’s also a well-respected marketing and innovation strategy consultant, a prolific blogger, a dynamic speaker, and more.
Mike founded his company, The Brainzooming™ Group, 10 years ago. Since then he has tested and refined a number of unique approaches to strategic innovation to build his own business and those of his clients. The organizations that Mike has served include the MIT Center for Transportation & Logistics, the American Marketing Association, the PR Society of America, the CMO Summit, Frost & Sullivan MindXChange and TEDxWyandotte, to name just a few.
Today on the podcast Mike reveals some of his most potent innovation strategies. So, if you’re hungry to create a competitive advantage for your business and acquire more of your ideal clients, then this interview is for you. Scroll down to the Podcast Player and listen now!
[Bonus — Download Your FREE Brainzooming™ Ebook — 16 Tools to Drive Outside-In Innovation and Growth]
Podcast Player:
Kelley Keller on How to Protect Your Intellectual Property (and Avoid Expensive Lawsuits)
[Legacy post: Small Business Talent] As self-employed professionals, all of us own and use intellectual property in a variety of different forms. Intellectual property laws and their impact on our business is an important topic. That’s why I asked Kelley Keller to join me on the podcast today.
Kelley is a seasoned intellectual property law attorney.* Before founding The Keller Law Firm in 2010, she worked for two prominent intellectual property law firms and gained extensive experience dealing with the US Patent and Trademarks Office and the US Copyright Office.
Many solo entrepreneurs are not as informed as they need to be when it comes to intellectual property laws and the legal risks they could be taking without even knowing it. The Keller Law Firm helps business owners like us to avoid these types of problems and the expensive lawsuits that could result.*
Besides her law practice, Kelley recently launched Innovation to Profits where she now offers online courses, coaching and consultative services to business clients. Through Innovation to Profits, she helps business owners like us to turn their intellectual property into assets that drive sales and profits.
So, are you ready to get the facts on how intellectual property law issues might impact you and your business? I hope so, because this topic is too important to ignore. Scroll down to the Podcast Player now — and listen to this valuable interview! (* Of course, the content of this interview is not legal advice, and it does not substitute for advice from your attorney.)
Podcast Player:
When Ethics, Entrepreneurship and Spirituality Collide
[Legacy post: Small Business Talent] The format and content for today’s podcast episode is new. It’s a candid conversation between friends about confronting the ethical and spiritual challenges of life as an entrepreneur.
My guest on the podcast, Mike Brown, is a former Fortune 500 vice president of marketing. He made the leap to self-employment about 5 years ago and now owns and operates The Brainzooming™ Group — a firm dedicated to helping companies to successfully identify and implement strategic and innovative ideas. Mike’s clients include the MIT Center for Transportation & Logistics, the American Marketing Association, the PR Society of America, the CMO Summit, Frost & Sullivan MindXChange and TEDxWyandotte, to name just a few.
In my experience, many independent professionals hold themselves to high standards in business and life. As a result, feeling ethically and even spiritually challenged by situations they encounter is actually pretty common.
How can we navigate these types of challenges and continue to develop and grow as people and business owners? In a nutshell, that’s what Mike and I discuss in this week’s podcast episode. Scroll down to the Podcast Player below and listen-in now!