[Legacy post: Small Business Talent] Today my guest on the podcast is author / entrepreneur, Bob Rickert. Bob has been selling professional services in the B2B space for over 30 years now.
In 1999, after more than 15 years of, as he says, “selling like all of my competitors,” Bob achieved a breakthrough. It was an epiphany that changed everything for him and his customers. He realized that to reap the greatest rewards from selling, he had help his customers to achieve their ultimate goal — greater profitability.
What happened when Bob implemented this powerful idea? He was able to attain a level of sales and business success beyond his wildest dreams. (Today on the podcast he’ll share how he did it.)
Bob wrote his book, Profit Heroes: Breakthrough Strategies for Winning Customers and Building Profits, to help entrepreneurs and companies to win new business with the power of profit impact. If that sounds like a worthy goal for your business, then don’t miss this content-rich interview. Scroll down to the Podcast Player below and listen now!
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Tibor Shanto: How to Leverage Business Objectives For Better Prospecting and Sales Results
[Legacy post: Small Business Talent] My guest on the podcast today has been a business-to-business sales leader, consultant and trainer for over 25 years.
As a Principle of Renbor Sales Solutions, Tibor Shanto works with entrepreneurs and leading sales organizations to improve their sales results. This includes helping his clients to shorten sales cycles, increase close ratios, and create double digit growth by employing innovative strategies and tactics.
Tibor is the co-author of an award winning book on B2B selling: Shift!: Harness the Trigger Events That Turn Prospects Into Customers. He’s also a contributor to a variety of business publications including Office Technology Magazine, ChannelBuzz, Globe and Mail Report on Small Business, and ChamberofCommerce.com.
In March of this year, Tibor was named a Top 30 Social Sales Influencer by Kite Desk. This ranking was based on an analysis of the online impact of more than 500 of the world’s most influential social selling authors and experts.
Building a pipeline of clients begins when you set sales appointments with the right prospects. This requires that you create immediate engagement and set yourself apart from the competition upfront.
Today on the podcast — Tibor shares the information you need to make that happen using an approach that fits the specific business objectives of your target market. Scroll down to the Podcast Player and have a listen now!
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The Sally Hogshead Interview >> FASCINATE: Your 7 Triggers to Persuasion and Captivation
[Legacy post: Small Business Talent] Let’s kick this off with a quote from today’s guest: “You don’t have to change who you are, you have to become more of who you are.” Provocative? Yes, and very relevant to entrepreneurs like us who need to be persuasive every day with prospects and clients to reach our goals.
My special guest on the podcast today is entrepreneur, Hall of Fame Speaker and international author, Sally Hogshead! Sally is the creator of the Fascination Advantage Assessment, the world’s first test that measures how a person fascinates. Based on in-depth research, her assessment has helped over 200,000 participants to discover their natural strengths of persuasion.
Sally is also the author of FASCINATE: Your 7 Triggers to Persuasion and Captivation. Her internationally acclaimed book has been translated into 14 languages and praised by thought leaders including Seth Godin and Tom Peters.
So, what does it take to become more fascinating, more persuasive, more of who you are? You’re about to find out. Scroll down to the Podcast Player and listen now!
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