[Legacy post: Small Business Talent] My guest on the podcast today is Steve Gordon. Steve is the bestselling author of Unstoppable Referrals, a unique and exciting new book that he’ll be sharing with us today.
Steve publishes The Unstoppable CEO – The Leadership Journal for Growing Firms. He’s also the editor of three business newsletters and has published hundreds of articles on marketing.
Steve has an impressive professional background. At age 28, he became the CEO of an engineering consulting firm. Twelve years later, after growing that firm’s revenue by 10-times Steve started his second business, consulting 1-on-1 with companies across 30 industries—ranging from professional services, construction, manufacturing, consulting—to design sales, and marketing and referral systems for high-ticket / high-trust products and services.
Steve and I cover a number of rewarding topics on the podcast, including:
- The role of referrals in attracting high potential clients
- Why most professionals don’t get the referrals they want
- Using reverse prospecting to take away sales pressure
- A proven four part approach to getting quality referrals
- How to access a free copy of Steve’s new book
If you want to receive more high quality referrals for your business, then you can’t afford to miss the unique and powerful insights that Steve has to share today. Scroll down to the Podcast Player below and listen now!
Podcast Player:
Entrepreneurship, Meaning and Authenticity: A Transformative Conversation with August Turak
[Legacy post: Small Business Talent] My guest on the podcast today is August Turak. He’s an accomplished entrepreneur and award winning author who now attributes much of his success to living and working alongside the Trappist monks of Mepkin Abbey. As a frequent monastic guest, he learned firsthand from the monks as they grew incredibly successful businesses.
Over the course of his career, August worked in sales and marketing for a number of major corporations. He held several leadership positions at MTV Networks, A&E Networks, and Bell Atlantic. He also ran his own successful software companies, Raleigh Group International and Elsinore Technologies, which he later sold.
August’s essay, titled “Brother John”, won the $100,000 grand prize in the John Templeton Foundation’s Power of Purpose essay contest. He has also been featured in the Wall Street Journal, Fast Company, Selling Magazine, the New York Times, Business Week, and as a popular contributor at Forbes.com.
Today on the podcast, August shares his fascinating perspective on a number of topics, including:
- Your business as a vehicle for personal development
- The value of following your intuition in business and life
- What “The Hero’s Journey” means to your business
In this in-depth interview, August draws on his 30 years in business, and his unique personal journey. He also offers valuable resources to transform your business and your life — both in his bestselling book, Business Secrets of the Trappist Monks: One CEO’s Quest for Meaning and Authenticity (published by Columbia Business School Publishing), and in his upcoming LIVE course, Movies, Monks, and Heroes: Finding Meaning and Success through Authenticity.
Are you ready to be challenged and inspired? Scroll down to the Podcast Player below and listen now!
Podcast Player:
7 Big Mistakes Independent Professionals are Making in their Marketing: Robert Middleton Speaks Out
[Legacy post: Small Business Talent] My guest on the podcast today is Robert Middleton. Robert has been a marketing coach, speaker, trainer and consultant since 1984.
Robert is the author of several online bestsellers, including: The InfoGuru Marketing Manual, The Web Site ToolKit, and Marketing Ball – Lessons on Attracting Clients from the Marketing Coach. He also publishes his weekly More Clients eZine to almost 40,000 business owners around the world.
Robert specializes in working with Independent Professionals such as consultants, coaches, trainers, speakers, and marketing, design and financial professionals. The clients he serves are skilled at their profession, but they’re often struggling with the marketing side their business. Robert helps them take their marketing results to the next level using a time-tested and highly ethical approach to marketing.
Do you want to boost your marketing effectiveness dramatically, and do it with integrity? Of course! Scroll down to the Podcast Player below and have a listen now.
Podcast Player:
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