[Legacy post: Small Business Talent] It’s a first — the podcast has a guest-host today!
Mike Brown of The Brainzooming Group™ interviews me, Stephen Lahey (yes, that’s my smiling face to the left), on my own podcast.
Today Mike grills me for details on how (and why) I launched my first podcast. We also take on a variety of related topics, including:
- The advantages and disadvantages of interview-based podcasting
- How to build an audience and grow your email subscriber list
- The social media platforms I use, and how I drive traffic to my site
- Why doing research and creating email opt-in incentives is crucial
- The real purpose behind “subscribers only” email content
So would you like to know what launching a successful podcast really involves? Scroll down to the “Podcast Player” now and find out!
Podcast Player:
Neal Schaffer on Social Media Strategy and His New Book: ‘Maximize Your Social’
[Legacy post: Small Business Talent] Today my guest on the podcast is Neal Schaffer. Neal is the author of two award-winning, critically acclaimed social media books: Maximizing LinkedIn for Sales and Social Media Marketing and Windmill Networking: Maximizing LinkedIn. Today he unveils his latest book: Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success. Download a Free Excerpt Here!
In addition to writing, speaking, and managing his collaborative blog, Neal is the V.P. of Social Media Strategy for Social 5150, an agency focusing on consumer and B2B brands.
A Forbes Top 30 Social Media Power Influencer and creator of an AdAge Top 100 Global Marketing Blog, Neal has been widely recognized by the media, and has appeared in the Wall Street Journal, Bloomberg Business Week, Forbes, Yahoo!, and American Express Open Forum.
Neal has spoken at leading social media conferences, including iStrategy Global Digital Media Conference, Online Marketing Summit, Gravity Summit, and LavaCon. Lastly, before starting his own firm he spent many years in executive level sales roles throughout Asia and is fluent in both Japanese and Chinese.
The bottom-line — if you want to leverage the power of social media and build a stronger business, then you’ll find this interview valuable. Scroll down to the Podcast Player and have a listen!
Podcast Player:
Ian Brodie: Five Common Beliefs That Cripple Consulting and Coaching Practices
[Legacy post: Small Business Talent] All the way from the United Kingdom, my guest on the podcast today is Ian Brodie!
Ian has an impressive professional background. In 1994, he earned his MBA from Manchester Business School. Over the course of the next 13 years, he worked for a number of top consulting firms, including the mighty Capgemini (a firm with a presence in forty-plus countries throughout the world). Six years ago, he founded his own company, The Rainmaker Academy.
Ian has a clear and compelling mission for his firm – helping solo professionals and small professional service firms to escape from being the “best kept secret” in their field and win the clients, recognition and rewards that they deserve. (Want to sample some of Ian’s best advice at no cost to you? >> Follow this link and get FREE access to several of his helpful tutorials now.)
Over the past 6 years, Ian has provided training and coaching to a variety of consultants, accountants, lawyers, architects, and other professional service firms around the world. In this content-rich interview, he shares insights that quite literally have the potential to transform your business life. Scroll down to the Podcast Player below and enjoy!
Podcast Player:
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