[Legacy post: Small Business Talent] Author and top consultant, Michael McLaughlin, joins me on the podcast today.
Michael is the founder of MindShare Consulting. His firm helps independent consultants and other professional service providers to create innovative strategies to reach more clients, land profitable work, and build resilient businesses.
Michael is also the author of Winning the Professional Services Sale : Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity. This uniquely practical book offers new strategies to help independent professionals like us to more consistently identify, qualify, and close the sale with ideal clients.
Before founding MindShare Consulting in 2006, Michael was a partner with Deloitte Consulting, where he spent more than twenty years managing consulting projects, developing lasting client relationships, and building profitable consulting practices. Over the years, he worked extensively with clients, ranging from start-ups to Fortune 100 companies.
Michael has coached hundreds of professionals on how to create an effective market presence, deliver profitable work, and build a foundation for long-term success. If you provide business-to-business services, then I’m confident you’ll find the information that he reveals in this interview very useful. (The Podcast Player is waiting below – scroll down and have a listen now!)
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High Impact / High Value: Create Customized Presentations with Mike Brown
[Legacy post: Small Business Talent] My guest on the podcast today is here to shake things up a bit. Mike Brown of The Brainzooming™ Group is anything but a typical speaker or consultant.
For example, his recent TEDx talk was unlike any other that I’ve seen. He literally let the audience chart the course of his talk as it unfolded.
This was a bold and creative move. But that level of flexibility and customization is apparently the norm for Mike when he speaks these days.
His professional background: Mike Brown has been at the forefront of leading Fortune 500 culture change as a vice president of marketing, developing new approaches in research and simplified tools for innovation, strategic planning, and aligning sales, marketing and communications strategies. He’s also won multiple awards for his strategic brand-building approach relating to NASCAR and conference event marketing.
Mike has been a frequent, repeat speaker for a variety of leading organizations. His clients include the MIT Center for Transportation & Logistics, the American Marketing Association, the PR Society of America, and the CMO Summit, to name just a few.
In this content-rich interview, Mike reveals how to customize your presentations — based on audience input — and stand out as a speaker! Scroll down to our Podcast Player now and have a listen.
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Avish Parashar: Add the Power of Humor to Your Presentations!
[Legacy post: Small Business Talent] Avish Parashar is quite possibly the world’s only Motivational Improviser.
What does that mean? Well, it means that Avish uses his 20+ years of experience performing, teaching and studying improv comedy to show organizations and individuals how to improvise, adapt, and become more innovative in their presentations and in their work.
Avish is the author of Improvise to Success! and Say “Yes, And!”. He also owns a number of websites, including SpeakingExpert.com, a great site for independent professionals developing their speaking skills, and DingHappens.com, which highlights his speaking services and other resources for business leaders and their organizations.
If you have a sense of humor and want to take your presentation skills and creativity to the next level, then this interview is for you! Scroll down to the blue Podcast Player and listen-in on this interesting conversation.
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